APAX LAB collaborates with cafés, roasters, and coffee companies worldwide to create unique water solutions that elevate both coffee and brand storytelling.

Whether you want a simple co-branded edition of an existing APAX LAB profile, or a fully tailored mineral recipe designed to complement your specific coffee style, we make it possible. Co-branding is not only a powerful promotional initiative — it’s also a way to serve better coffee with packaging that reflects your brand identity.

Two pathways to partnership

1. Co-Branding an existing profile

  • Choose from our established profiles (e.g. JAMM, LYLAC, TONIK).
  • Add your branding and style to the packaging.
  • Ideal for collaborations, events, or retail.
A Nano bottle of JAMM and a 100mL bottle of TONIK - mineral concentrates for coffee brewing

2. Creating an exclusive tailored profile

  • Work with our lab to design a unique mineral composition.
  • Calibrated to your roasting style, flavour philosophy, and customer experience.
  • A long-term asset to strengthen your brand identity and differentiate your coffee.
An exclusive tailored mineral concentrate for April coffee roasters - water for coffee.

Logistics at a glance

MOQ: 500 units

Formats available: 20mL and 100mL bottles

Timeline: 2–4 months (depending on the partnership model — co-branding vs. tailored profile)

A few of our recent collaborations

Hatch Lumina exclusive custom mineral concentrate to bring brightness and sweetness to coffee.

HATCH LUMINA

Exclusive tailored profile - 20mL
Belco Lylac co-branded mineral concentrate for coffee

BELCO LYLAC

Co-branded profile - 20mL
A bottle of April coffee roasters -mineral concentrate co-branded with APAX LAB

APRIL MINERAL

Exclusive tailored profile - 100mL
A bottle of Slow Pour Supply (JAMM co-branded profile) of mineral concentrate for coffee brewing

SLOW POUR SUPPLY JAMM

Co-branded profile - 20mL

Interested in Co-Branding with APAX LAB?

Let’s explore how we can create something unique together.

Fill out the form below and our team will send you the brochure with all relevant details.